The firm is bolstering its ranks in the region with a pair of senior hires in Hong Kong and Singapore. 
PGIM Investments, part of PGIM, the asset management arm of U.S.-headquartered life insurance company Prudential Financial, has appointed Sashi Nambiar as head of Southeast Asia and Wincy Mak as head of marketing for Hong Kong and Southeast Asia, according to a statement.
Nambiar joins from Wellington Management, where he was managing director, global wealth. During his 20 years of experience in the asset management industry, he has held various leadership roles, covering private banks and sub-advisory markets across Asia. In the newly created role, he leads the firm’s sales and distribution efforts in key markets in the Asean region. He is based in Singapore and report to Jessica Jones, PGIM Investments’ head of Asia. 
Mak joins from Abrdn (formerly Aberdeen Standard Investments), where she was head of marketing for Hong Kong & China. She will support PGIM’s business growth and brand presence in the region, and reports to Debra Probst, head of international client marketing. 
Growing Demand
In the announcement, PGIM noted increased demand from Asian investors for income-focused, alternative and ESG-related investment strategies.
The firm now has 60 members in local team in Singapore, where it has 16 UCITS funds available for distribution to accredited investors in Singapore via private banks.

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