Lin Xiangyang has been appointed China Life Insurance Singapore’s chief executive.
Lin (pictured) is relocating to Singapore from Fujian, China.
Prior to this appointment, Lin served as deputy general manager of the company’s Fujian branch since 2011. He also held several senior roles at the company including sales director at the same branch and assistant general manager of the agency department.
He holds three decades of experience in the life market. In particular, his expertise is in creating business development strategies, fostering new distribution partnerships for acceleration of business growth, and sales force and agency management.
According to China Life, Lin was one of the company’s key personnel to develop and evaluate a management framework.
The Singapore branch of China Life was established in 2015 as part of its Asian expansion plans. China Life Singapore is regulated by the Monetary Authority of Singapore (MAS).
China Life and China Taiping (Singapore) are currently the only two China-based players licensed by the MAS to conduct business in the Lion City as direct insurers. Analysts say Singapore offers a well-regulated environment for Chinese players looking to expand their overseas business in a strategic locale in the region.
Meanwhile, Chinese giants Ping An and ZhongAn entered the Singapore market to offer technology solutions.