COVID-19 has forced organisations and individuals to shift focus towards rapid digital transformation. In response, AIA Singapore has partnered with Hyper Island to engage proactively with its entire employee base to embrace a culture of experimentation and innovation in a bid to adapt to industry shifts as well as meet customers’ evolving needs.
Applying human-centred methodologies and leveraging advances in technology, AIA Singapore and Hyper Island have co-designed a collaboration programme titled – Digital Ei8ht – that moves beyond typical isolated two-day training sessions and workshops, to online live-learning sessions for employees to undertake transformation through experimental habit forming.

From the discovery process, the Hyper Island team came to understand that employees and managers do not change if their leaders are not role-modelling and supporting. Change happens through the adjustment of habits rather than knowledge or processes.

So far, more than 1,000 AIA Singapore employees were onboarded via online live-learning sessions. A constantly evolving stack of digital tools such as video conferencing, drawing boards, and the use of a proprietary Hyper Island chatbot, were integrated to gamify learning, invariably ensuring that employees remain engaged throughout.

“Since the start of the year, we have seen numerous business models evolve and customer demands intensifying,” said AIA Singapore chief human resources officer Aileen Tan. “Sealing our leadership in this economy requires us to embrace new norms by harnessing a culture of innovation and teams with the right resilient skill sets, all with a key focus of putting our customers at the heart of everything we do.”

“The Learning and Development faculty of our organisation takes a long-term approach to ensure that the right support for our employees is in place today, not only to get through this challenging period, but to be better placed for leveraging unique opportunities in a post-pandemic economy.”

Hyper Island managing director (Asia Pacific) Melanie Cook added, “It is important to remember that the future is shaped in the present. We outlined the importance of shifting workplace practices to meet employees’ needs in times of volatility and provided AIA Singapore with the tools and techniques to do so.”

“Instead of discussing methodologies, we focused on habits, language and challenges, so that learners subconsciously practice Design Thinking or Agile ways of working through gamified learning.”

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